Distribution of Coupons, for Pedestrian Safety

Delhi traffic police have come out with a new initiative to promote Pedestrian Safety, by offering a cash prize of Rs. 5000 for those using Foot over Bridges. The initiative was launched on Jan 1 as part of Road Safety Week and received a huge response. About 19,998 coupons were distributed to the people during the week during peak hours. The coupons were distributed on FOB outside the Income Tax Office near Pragati Maidan and in Anand Vihar.

Not all pedestrians, of course, received 5,000 rupees for using footbridges over Delhi’s roads. The recipient of the prize was decided by a lucky draw. There are plans to extend the scheme and make it a monthly affair. According to government records, which show 534 pedestrians were killed on the capital’s roads in 2010. The initiative might save lives.


Socio Research and Reform Foundation
(A Non Government Organisation)
512 A, Deepshikha, 8 Rajendra Place, New Delhi – 110008
Tele/Fax: +91-11-25821088, 25817157, 25722044
e-mail: socio-research@sma.net.in

This entry was posted in Pedestrian safety. Bookmark the permalink.